The American Dream has adapted mightily to accommodate our changing world. Once upon a time, Americans dreamed of a little house with a white picket fence and a well-manicured yard. In our modern times, this vision of domestic bliss has expanded to accommodate the ever-growing spirit of the entrepreneur. Small businesses, while taking a savage beating in the recent economy, are what make up the heart and soul of our modern market. However, the economy isn’t the only challenge that small businesses face. Perhaps one of the most frequently underestimated obstacles facing these young upstarts is the management of their IT systems. While the signs in the window and the listing in the newspaper may be vital to bringing the customers in, the technological systems that manage the day-to-day activities of the business are what hold all of the pieces together.
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