Archive for the "Marketing" Category

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Basic Understanding of Affiliate Marketing

Marketing Guru Kotler said there are 4 Ps in marketing, Product, Price, Place and Promotion. In today’s marketing we add Packaging to that. These are the key things when it comes marketing or selling. So, first we need to identify them, among the 5 Ps ‘People’ is the key factor.

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Interactive Digital Signage

Imagine living in a rural area of the country and having to drive an hour or more to get to a department store to do some much-needed shopping, only to find out that the merchandise you wanted was out of stock.

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Marketing Home Based Jewelry Business

Owning a home based jewelry business requires a lot of discipline, artistry, determination and creativity to make it flourish. Some of the best artisans are terrible at running their businesses. Success requires more than just being able to design the most attractive jewelry. A well planned marketing strategy must be in place. The majority of home based jewelry businesses find success by combining three different sales strategies.

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Promotional Products For Corporate Gifts

Giving gifts is a method of showing a company’s appreciation for an important client, a loyal customer, well performing employee or for future associates. Choosing what promotional products to give depends not only on the recipient of such gifts but also, on the purpose of the gifts. After all, you do not want to send the wrong message through a gift. Another thing to consider when using promotional products as gifts is the budget.

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Using Social Media

You have many positive sides to social media. For the internet marketer, you might have a lot of people thinking that if you retweet something in the market place that is interesting, you’ve done just as much effort into the piece as if you first created it. They think that their doing something without reading doing anything.

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Legal Marketing

One of the most important lessons to learn on your marketing and business development journey is this: you can’t be everything to everybody. In order to get the best, fastest, most consistent results you first have to figure out where you want to be. You choose where you want to place your focus-meaning you need to market to what you want, not what you have. Figure out your niche, where YOU and your expertise fit in within the larger arena of law, lawyers and firms. Consider this: there are hundreds of thousands of real estate attorneys out there, tens of thousands who focus their practice on representing builders, thousands who do only litigation and maybe hundreds who litigate only for hotels and resort developers. Now think about how many litigate on behalf of hotel and resorts developers who build internationally. See my point? Narrow it down to the most detailed version of the type of work you want and it will make your business development that much easier. Here’s why:

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Define Your Marketing Strategy

Ask yourself, ‘what is my marketing strategy?’ Does the answer come easily? For many businesses the answer isn’t always obvious, and yet with three easy questions it can be.

To start with, what do we mean by ‘marketing strategy’?

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Twitter Basics

Twitter Training – Getting started with Twitter Twitter is just another example of the light speed at which communications are catapulting forward, and corporate America (as well as home business online marketers) should do our best to keep up. Social Radar, a research group reporting on activity and trends in social media, ranked Twitter number one in June 2009. Close on their heels were iPhone, Google and Facebook. Yes my friends, there were more “tweets” (140 character exchanges on Twitter) than there were searches on Google.

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Health Club Marketing

Proper health club marketing is vital to the overall success of your business. Great health and lots of exercise is stressed to all of us through newspaper, media and magazines. We all want to look good and feel good. The concept of a health club is fantastic, so make the gym a success from the get go! How can you do this? I have a few ideas for you:

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Grow Your Business in New Markets

Any business that has a successful product in one market, should consider testing that success in new markets. For some business owners, that seems like a daunting task. New markets are scary and unknown. Here is an inspirational story for you. We can learn three marketing tips from Kraft Foods about entering new markets or increasing sales in those markets. This will be relevant for any business considering re-niching a product line or entering new countries to increase and grow their revenue. Whether you hire a marketing consultant, or try to implement the strategy yourself, always remember the marketing lessons from this article.

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Brochure Printing

I am always asked by many people, if quality or quantity is better in printing brochures for marketing. The answer to this question is not as clear as most people might think it, but you can make sense out of once you know a couple of things. If you are asking this same question about your brochure printing, then this guide should give you all the necessary facts for you to decide on what is best for you. We are going to iron out for you the best and the worst sides of printing quality brochures and brochure printing in quantity. Let us start with what quality brings to the table.

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The Future of Your Business

Experts say that if you are not marketing your business online within two years you won’t have a business.

Sounds like a tough statement to make but the reality is that online marketing has taken over from traditional offline main stream media marketing. We hear the stories every day about how bad the economy is and frankly it gets a little boring hearing the same old tune. The fact is that with a little knowledge any small business owner can leverage the amazing resource that is the internet to market and generate quality leads for any type of business.

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10 Steps to Building a Bankruptcy Practice

Lots of lawyers are trying to build a bankruptcy practice these days. Many make the critical mistake of using outmoded ways of getting the practice off the ground, and end up being an also-ran in their area. Competition is fierce, and lawyers are working smarter – not only harder – to be successful.

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Offline Marketing – 3 Successful Solutions For You

Many companies across the globe have started adopting conventional methods to make their offline marketing schemes worthy of their online ones. In having such offline marketing schemes companies help their own popularity levels and reputations to rise and become more and more renowned with their clientele.

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Trying To Get More Like Minded People To Your Website

Why bother spending large portions of your life hunting down the right individuals one by one, you should consider getting yourself some guaranteed targeted web site traffic. Being in competition with other websites can be a strain and very stressful so use the proven method of generating website traffic to pump up your business and open it up to a
whole new bunch of like minded individuals.

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Reaching The Target Audience Through Digital Signage

Digital display is a recent addition to the world of advertising. Its completely new and innovative approach has managed to change the complete outlook of society and reached out to customers in an absolutely fascinating way. The success of digital advertising depends on its most critical element – content. It is the message that educates consumer about the brand and its various products.

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Four Easy Steps To Ways To Make Money Online

Making money online
is a dream of many young entrepreneurs and online business enthusiasts. This article will deal with the road map to ways to easily make money online that can be applied by anyone interested in the subject.

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Choosing The Network Marketing Company That’s Suitable For You

Owning a network marketing business can be one of the most rewarding accomplishments of your life. One of the things most people fail to realize when they “sign up” with a network marketing company, is that they are becoming an independent business owner, as well as part of a team.

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Talking About Affiliate Marketing Traffic

One of the most important things when you are just getting starting in Affiliate Marketing is to learn all about traffic – specifically what it is and how to get it.

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Are You a Spectator or a Team Player in Your Business?

I first began rowing seasonally, only during the fair weather months. I couldn’t understand why anyone would want to row in the winter. After a couple of years, watching other people row all year long, I made the decision to become a recreational rower. Now I had the opportunity to row any time I wanted. Surprisingly it wasn’t “that cold” during the winter months. In fact, the winters were easier to endure because of my new interest.

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